11 Responses

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   1

   James Tennyson 
   Monday, 20. July 2009

   This is great Sean.

   Never even heard of this tool before and can certainly see the power in using it for clients and our rivals. I will mention it to our sales director as I’m sure we should be using this across all channels and products

   Cheers

   JT

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   2

   Sean McPheat 
   Monday, 20. July 2009

   Thanks James.

   Think carefully about the terms you want to use and try not to be too generic.

   It works a bit like a search engine so 1 word terms will be reported on far greater than long tail keywords.

   Make sure you also have a strategy on who and how you are going to deal with the information. There’s no point in collecting all of this intelligence if you’re not going to do anything about it!

   Good luck with it all and let me know how you get on.

   Thanks again

   Sean

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   Parul 
   Thursday, 23. July 2009

   I am great fan of your Sales Tip Mailers and they never fail to amaze me by what there is to learn in the competitive world of Sales…Google alert seems to be a good solution to handle the information overload that is out there in a more constructive and channelized manner to gain the cutting edge…so thanks for the tip.

   Cheers,
   Parul

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   4

   Nathan 
   Thursday, 23. July 2009

   What a great suggestion. Thanks a lot.

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   5

   Jon-Paul 
   Thursday, 23. July 2009

   Another top tip. Thankyou.

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   Nik Johnson 
   Friday, 24. July 2009

   Cheers Sean, i receive your email allerts and find them very useful indeed, good to see a local Midlander doing this sort of stuff as all you usually get is the yankee whine of zig ziglar, david sandler or the like trying to make you sell the American way! Good Brummie professional sales people doing the doo and making a mark, big up to you Sean!

   The Google alert thing is great, im using it straight away.

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   GAVIN NAYLOR 
   Saturday, 25. July 2009

   I attended a sales training course with your company and can honestly say it has helped me personally in creating a balanced and successful selling technique thank you for all your news letters they certainly have a positive impact and this one should really increase my sales.GOOD LUCK REGARDS GAVIN

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   Sean McPheat 
   Saturday, 25. July 2009

   Parul - info overload is a real pain in the you know where! This tool will really help you

   Jon-Paul - thanks for your support.

   Nik - Thanks for your comments, let me know how you get on with the tool. I just found out yesterday that one of my competitors is laying off 5 sales trainers and I’m on a recruitment drive! Nice. And I found out through google alerts!

   Gavin - thanks for your kind comments. Watch out for a brand new sales cd programme that will be launched in September. It’s gonna change the face of selling

   Thanks again to you all

   Sean

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   Aimee 
   Saturday, 3. October 2009

   Thanks a million. You are always on time with the right sales tips.

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    Philip 
    Tuesday, 10. November 2009

    Hi Sean,
    I’m a newcomer to your stuff & the Google alert seems very useful.
    However, I’m just starting out - helping local businesses increase their sales on-line. So I suppose it would be classed as Internet Marketing, but I wouldn’t dare put that as an alert - I’d never be able to leave the monitor!
    Any suggestions to keep the info returned, down to a manageable level, while still being useful would be very much appreciated.

    Thanks
    Philip

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    Sean McPheat 
    Tuesday, 10. November 2009

    Hi Philip,

    Check out the Google Adwords keyword finder at:
    https://adwords.google.co.uk/select/KeywordToolExternal

    Type in “internet marketing” and see if there are any long tail keywords you can use for your Alerts.

    Hope that helps!

    Sean