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When an asset such as stock, property or personal property increases in value without any improvements or modification being made to it, it’s called appreciation.
Certain things have the potential to appreciate, and it all depends on a number of issues, including uniqueness or increased demand.
If a business can have assets that appreciate for them, there’s a fine chance that they will value these assets highest within the business.
Imagine if you owned something that was appreciating in value all the time. How would you view it?
You would take care of it, see it as precious and use it with care.
Imagine if you proved yourself an appreciating asset to your customer. How would they view you? Exactly the same!
As we said, an appreciating asset increases in value as time goes by. For you to become valuable to your client, this will require you to show how you can add value to them and their business as the relationship builds.
Ways you can do this include:
If you are able to help your client’s business grow, expand and improve, they are likely to see you as having the ability to be a real asset to their company, in the long-term.
They would then take care of you, see you as precious and use you with care. And what an asset you would prove to be then!
MTD Sales Training
(Image by Stuart Miles at FreeDigitalPhotos.net)