How To Improve Your Lead Engagement Process

Customer Engagement

There’s more to lead generation than just cold calling. Nowadays most companies have an inside sales team of some sorts that react to incoming calls and other engagement opportunities. In today’s world, it’s necessary for you to combine your outgoing strategic prospecting with identifying ways to engage with people who are providing you with incoming leads. It’s the engagement of…

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Improving Your Brand Essence In Sales

Branding is a key component in determining your success in sales and marketing. You may not think that, as a salesperson, your input to how your brand is perceived or recognised should be a priority; isn’t the experience the customer has with your product and service more important than the reputation of the brand? Well, in a way, yes, but…

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How To Increase Your Lead Generation

There isn’t much in sales that’s more important than your pipeline generation. Without leads, you’re dead in the water, and in order to take control of the quality of leads coming through, and manage them effectively, you need a quality system that will back you up and keep those leads coming to you. Here are some tips on how to…

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Proper Termination Tactics For The Cold Call

There are countless tips, tricks and gimmicks on how to begin a cold call. Of course, the majority of these ideas focus on how to get the call started or how to begin the call. Which makes sense, since if you do not get the call started correctly, it is over. However, what most people do not think much about…

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Want To Learn More About Modern Day Selling? David Brent’s Got Just The Man For You…

The modern day sales process has changed, and sales professionals across all sectors and industries are having to change the way that they sell in order to engage and interact with the modern day buyer. The days of the mighty cold call are fading away fast, as the modern day buyer simply doesn’t want to be sold to. Instead, the…

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All That Can Happen In One Internet Minute

I came across this brilliant infographic from Intel the other day and I just had to share it with you all. As you can see, some of the statistics in this image are staggering! For me, the following figures really jumped out at me: Over 100 new LinkedIn accounts are set up every minute 20 million photos are viewed on…

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Are You Over Qualifying Prospects?

I talk a lot about qualifying the buyer. You need to spend your time talking to and working with those prospects that CAN do business with you. So you do need to qualify potential buyers to your minimal levels and try to screen out those that may prove to be a waste of time. However, I find that many sales…

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How To Use Company Buzz To Prospect And Network On LinkedIn

As always, my focus in these Techy Tuesday blogs is to keep you update to date with the latest and greatest ways you can use social media and other internet based resources to prospect, network and engage with key decision makers online – and this week is no different! This week I have been doing some research into a new…

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4 Reasons Why You Should Not Focus On The BIG Deal Only

Closing the BIG sale, the huge month or even year changing opportunity, is a great thing. However, focusing too much on selling that whale of a prospect can cost you more money than you earn, IF you finally close the deal. Please don’t misunderstand me. I am an advocate of going after and securing the huge career-making client. Yet, you…

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It Takes Only An Hour A Week To Produce Leads Through LinkedIn

I must have said it time and time again, but when it comes to modern day selling, sales professionals and business owners alike can find real value in the LinkedIn platform as a sales tool, as there is so much potential for you to prospect for and engage with new leads and current clients online. I have frequently written about…

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