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Call Centre Expo

    Hi All, This is just a quick note to let you know that Brian Perry, Mark Williams and myself are keynote speakers at this years Call Centre Expo at the NEC on 26/27 September. Amongst the keynote speakers this year are also Sir Ranulph Fiennes and ‘Apprentice’ winner Michelle Dewberry so they will both be in good company!…

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Hells Kitchen

So Marco Pierre White has filled the shoes of his protege Gordon Ramsay! How did he do? Well, last nights opening programme was compelling viewing. I loved to see how Marco tried to “make his mark” over the latest bunch of Z list celebrities. Having eaten in 3 of Gordon Ramsays restaurants (I am a big fan of GR by…

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Adverts Dont Work

There’s a buzz going around the marketing world at the moment that “Most advertising does not work”. I have to disagree. It should really read “Most advertising does not work because people do not know how to do it correctly!” It really is a shame to see so many businesses waste thousands of pounds each year through ineffective advertising. The…

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Pushing To Buy

When you believe in your heart in what you sell, the prospect can tell the difference. A prospect can tell when a sales person begins to “push” for the sale because of selfish reasons; that is when the prospect gets annoyed and begins to feel pressured.  However, when you are pushing the prospect and the person can see in your…

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Curry Sales Lessons

My wife and I have been going to the same Indian Restuarant for the past 16 years, the exact same time that we have been together! We’ve moved twice in that time too and now we live 20 miles away from the Dhaka Dynasty but we still make at least 1 or 2 trips there each month. Here’s why: – They…

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Sales Recruitment Tip

Whilst we specialise in sales training, coaching and consultancy we are very frequently asked, and especially myself for some reason, to help with either the recruitment of or the selection of sales people for organisations. And to tell you the truth I love it because I have seen it all with this! The best and most effective interview question that I…

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Mind Your Language

Growing up in the 70’s and 80’s I always remember that my Nan always used to love watching a comedy programme called “Mind Your Language”. For those of you who do not remember the show it was about a night school class that taught English to ethnic minorities. For those of you who do remember the show you are showing…

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Handling Objections

3 Useful Objection Handling Tactics When it comes to down to it, the way that you deal with your objections will either make or break the sale. Now I know that you are dead busy so here are just 3 useful objection handling tools and phrases that you can start to use right now! TACTIC # 1 SAY OTHER, “BIGGER…

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"Coffee’s For Closers"

I think we have all watched those movies that either act as a lesson or a warning when it comes to sales and business in general. I’m thinking of Gordon Gheko in Wall Street and his “Greed is good” speech! I’m talking about Boiler Room and Ben Affleck’s “Group Sales Interview” speech – whilst I am sure we would all love…

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Sales Copy Nuggets

Here are some top tips when writing sales copy: “The headlines and sub headlines that you write will make or break your copy. You need to create curiosity and the desire for them to read on!” “Focus on benefits and what your products and services will do for your prospect/client” “Use bullet points to explain features and benefits rather than…

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