The MTD Sales Blog

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How Should I Make Cold Calls?

Salesperson making cold calls

I received a question recently from “J” who asked how he should go about making some cold calls. His email was quite lengthy so I’ve copied it below along with my thoughts: ————————————– Hi Sean, I’m just about to start a call out to follow up a mailshot we sent our recently. The mailshot I sent out was just a…

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A New Sales Approach

Woman Giving A Sales Pitch

A NEW SALES APPROACH – It’s not what you think… Here’s a question I received recently: “Is there a new/better approach to building interest in a product or service than the time honoured direct mail + cold calling process most marketers utilise? The cost of telemarketing is outrageous. The targets never remember reading your direct mail. And they are all…

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Peter Thomson

Peter Thomson made it into the 2008 Internet Marketing Ryder Cup even if Monty didn’t! Peter Thomson has always been a favourite of mine when it comes to public speaking and business growth. So much so that I added him the 2008 Internet Marketing Ryder Cup! Now whilst he is not an internet marketer through and through he would play…

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Mushroom Management RIP

Sales manager with his team

I’ve got something a little more light hearted for you today! You’ve heard of various sales management styles to avoid right? You know, like Mushroom Management! – These sales managers keep you in the dark and feed you manure every now and then! Well, here at MTD Sales Training we have come up with a list of management styles that…

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Does Cold Calling Work?

Business man at a desk on the phone

Well, does cold calling work? I’d love to hear your comments – just post something up at the end of this blog posting. Does it work for you? Got any good, bad or ugly tales to tell? There’s a train of thought that cold calling is going to die a death in the coming years if it isn’t already dead…

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Sending Emails For Business Development

Person typing an email

Do you send emails out to prospects? Do you send follow up emails to leads you’ve met? If so, read on… I received a great email the other day. The salesman who sent it was asking me whether I knew where to find some stats/websites on email opening rates etc. Here’s the questions: Hi Sean, Do you have any stats/know…

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Become A Maven

1st place medal

A maven is someone who dominates their marketplace or industry. A maven is the “go to” person for a particular product or service. A maven is the leading authority in ABC or XYZ. The truth is, mavens are well respected and trusted so if you can build up your reputation to maven status and as the “go to” person then…

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The Right Way To Drop Your Price

Chalkboard with man with decreasing graph

The Right Way To Drop Your Price Step 1: Stand Firm & Ask for the Order X 3 Probably the biggest mistake most sales people make when reducing the price is they do so too quickly. You cannot give away money. You cannot lower the price too soon. You must stand firm on your original price as long as possible…

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"I’m Happy With My Supplier Thanks"

Senior businessman with thumbs down

Here’s a question I received last week: Hi Sean, On the phone: When the possible client tells you that he is happy with his existing supplier how would you break that barrier to get the meeting with him anyway? Thanks Kristina I’m Happy You’re Happy!! WHAT barrier? How do you break that barrier? Here is a question for everyone to…

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How To Respond To Emails

Person typing up email on laptop

How To Respond To Email Enquiries Sending a simple email reply to a prospect or a customer seems to be the easiest and quickest way to communicate in business. However, this daily form of communication has some serious inherent problems that if overlooked can cost you money and time. Effective communication involves much more than words. Voice inflection, tone, pace…

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