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Marketing Consultant Services

Marketing written on a chalkboard

We often get asked to provide marketing consultant services as well as sales training and sales consulting. Your sales and marketing efforts need to be aligned as far as lead generation is concerned. When it comes to marketing your services you need to ensure that you concentrate on three elements: FREQUENCY VARIETY CONSISTENCY Your marketing mix, whether it be direct…

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Selling Through Email

Businessperson sending email

I received an interesting question the other day through email. Here it is: “Hi Sean, Scenario: I own a Virtual Business – where you are trying to get contracts for your Company based only on an email for positions/openings advertised. E.g. Writing Content for numerous online portals. An opening like this will get literally 100 of responses offering their company’s…

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The Science Of Selling

Time to sell sign

Yes, success in professional selling does indeed rely on a little luck! That luck however, stands for Labour Under Correct Knowledge! Selling is a profession and as in any profession it takes skill, education, practice and expert knowledge. A true professional sales person does not rely on the roll of the dice or hope and wish he or she has…

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5 Deadly Prospecting Mistakes

Business people at a meeting

Sales people constantly ask me about prospecting techniques and methods. Yet the solution may not be techniques you need to employ, rather mistakes you need to avoid. Below are five deadly prospecting mistakes that sales people routinely make. These blunders can and have ended sales careers. So take note of these five killers from the least deadly to the most….

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Modern Day Buyers

Modern buyer online shopping

Sales techniques need to change to reflect the new age buyer! The world of the modern day buyer has changed! First understand that the modern-day consumer is within him or herself, a technologically advanced, well educated sales person. We live in the age of an information explosion. Information technology has seen more advancement in the last few years than at…

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MAN about prospecting

Prospecting stamp

Or should that read MAD about prospecting?! No, I was right the first time! When you prospect over the telephone do you always get stuck with the people who can never make the decision? Do you know of the three types of people that you should aim for when prospecting? Well, the person you should ultimately get through to should…

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Be Specific In Your Communication

Communication Word Cloud

Why say only five words when a thousand will do! Sounds like any salespeople in your company? It might even be you! Do you tend to waffle when answering questions from your prospects? The thing is, we waste far too much time in explaining what we mean. What we want are precise and concise communications right? Of course we do!…

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When The Time Is Right…Pounce!

Keep Going written on the road

When you “lose” a deal or a sale what do you do? Do you just dust yourself down and move onto the next one? Or do you put that “lost deal” lead into a follow up system and then dust yourself down and move on? Hopefully it will be the latter. The fact that you lost a sale means that…

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How To Make More Sales

Increasing arrow with a businessman

Do you want to know the most popular question I get asked? Well, here it is… “Sean, how do I make more sales?” Yes, that’s it in a nutshell! The problem with the people who ask this question is in the actual question itself. Too many sales people focus on the end result i.e the sale rather than the process….

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The Granary Hampshire

Businessman holding up hand showing no

The Granary in Hampshire – where ego met ego in the latest Ramsay’s Kitchen Nightmare! Nigel Nieddu, the owner of the Granary and “successful businessman” just did not take to Ramsay’s straight talking and feedback. When egos meet they would rather be proved right than have the right decision made. I hope that makes sense. Rather than admit defeat or…

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