customers making decisions

How To Progress An Indecisive Prospect

One of the most difficult conversations you’ll probably have is the one where the prospect can’t make their mind up, is indecisive or doesn’t know how to make a commitment. Mainly, it’s down to fear of failure, or of making a mistake that will come back and haunt them later. It’s a natural reaction, because who in their right mind…

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Dealing With ‘I Want To Shop Around’

These words can cause you to deflate and give up immediately, because it means in your mind that nothing you can do can influence the shopper. No matter what you say, they’ll go somewhere else anyway, so what’s the point? Why do prospective customers say this? The answer’s pretty simple. They haven’t yet been convinced that your solution deals with…

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