email selling approach

3 Vital Tips On Sending Email During The Sale

Person typing an email

Often during the sales process it is necessary to send email to the prospect, and usually the prospect is in the middle of the decision making process. The email correspondence you send during this crucial time period is critical to your success. The slightest misunderstanding or miscue could derail all of the good work you have done. Below are three…

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Five Mistakes When Using Sales Emails

Technology has been a game-changer in every respect in our world. It’s driven everything from improvements in science to advancements in medicine. The world is an unrecognisable place from when I was at school over twenty years ago. One of the biggest changes and advancements has come in the area of communications. Where salespeople used to have to type out letters and…

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Guaranteed Ways To Get Prospects To Open Your Emails

One of the biggest frustrations I hear from salespeople is the inability to get their prospects to open the emails that they send to them. Many think that just because the product they sell will change the prospect’s world for the better, then the email will do the job for them, and they can’t understand that their emails get something…

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Even After All Of This “Web Stuff” You Still Need To Engage With Your Prospects

You made the initial contact through LinkedIn. You then directed the prospect to your company website for additional information. You emailed more documentation and now it is time to call to set an appointment. Fear begins to set in. Will you face a strong gatekeeper screen? Will the prospect have time to talk? Will your voice present the wrong image…

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Moving From Face To Face To Email Selling

Send Email

I received a great question from Richard who asked me about moving from a face to face to email selling sales model. Here’s what he asked: “We are trying to move our prospecting and sales processes to email selling and want to know how best to start the process. We have existing longstanding clients who have become accustomed to in-person…

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