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Try not to sound like a robotic cold caller. That’s what 95% of the cold callers sound like. You need to sound as though you are just calling up a colleague for a chat rather than a “have I got a deal for you” salesperson!
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Spend a lot of time on perfecting your opening to your calls. So many salespeople come to me and ask for tips on how to close a cold call. Just forget it! If you don’t open your calls in the right way you will not even get to the close! That means trying out different openings and measure the response and reaction of the prospect. Keep refining and modifying the opening until you nail it.
Keep detailed records of the calls you make, what you said, the response you get etc. You can’t manage and improve what you can’t measure. Keep tabs on the voicemail messages you leave and which ones get the most number of returned calls. If it moves, measure it!
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Even if you close 10 out of 10 calls on the bounce please keep going and carry out your planned number of calls for that day. A 100% strike rate is not sustainable. You may go 50 calls with no sales in the future and you may feel like you’re in a slump when all it is are your averages catching up with you.
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If your calling objective is to set an appointment then sell only the appointment! Don’t go into the latest and greatest benefits of your products and services. Stick to your objective!
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7. Have A Secondary Objective In Mind
Ok, so they don’t want an appointment even if you gave them money for attending! What are you going to do then? You need to have a backup objective in mind. Can you find out who their existing supplier is? The length of the contract? There’s plenty of info you can find out!
viagra nz Instead of:
“Hi it’s Sean, could you put me through to James please?”
“Hi Jenny, it’s Sean, could you let James know that I’m on the line, thanks”
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http://proteplice.cz/?v=cheap-viagra-online-uk-next-day-delivery&c1a=30 cheap viagra online uk next day delivery Hi! I'm the founder and Managing Director of MTD Sales Training - we offer sales training solutions for companies both large and small. I'm blessed to work with 25 of the most talented trainers in the UK....well, I did recruit them! ;-) Today, we've delivered training in over 23 countries to over 3,500 different organisations and 100,000 staff. Our clients include Xerox, Friends Provident, Starbucks, Taylor Wimpey, CISCO, Allianz and Lloyds TSB to name but a few.
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