learn about us and what we do

About MTD
Sales Training

Nice To Meet You. We’re MTD.

250,000 staff trained. 9,000 Clients – Large & Small

We provide award winning sales training solutions that are practical, engaging and focused on results

Since 2001 we have delivered sales training solutions to over 9,000 organisations from hundreds of different industries and sectors.Our clients include the likes of Friends Life, Xerox, Aggreko, Linde, Virgin, Allianz, Panasonic and Taylor Wimpey – and through our face to face, digital and blended sales and sales management training programmes we have helped over 250,000 staff improve their performance and close more sales.

We specialise in providing:


We have won several awards and we pride ourselves on the creative solutions that we create. They are all focused on creating tangible business benefits.

The Learning Awards
Best External Training Solution

Bronze award 2018

We won this award for the excellent results that we achieved for anexternal training programme.

HR Distinction Awards
Best Supplier-Led Collaboration

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We were finalists for developing an innovative solution that created outstanding business benefits.

Best HR/L&D Supplier

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We won this coveted award for our customised training solutions and for the ROI that was achieved.

Personnel Today
Best HR Supplier Partnership

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We won this prestigious award for the quality of the partnerships that we have forged with our clients.


9,000 clients (both large and small) from hundreds of different industries. All sectors and sales processes are catered for. Check out some case studies.

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MTD Sales Training’s reception area

Our head office
is based in Coventry.

We have smaller offices in London, Manchester and have delivered training in 25 different countries.

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We are a recognised centre with The Institute of Sales Management (ISM) which means that the experience that you will receive will be of the highest standard.

The Institute of Sales Management (ISM) is the worldwide representative body for sales people and is the authoritative voice of selling and the custodian of sales standards, ethics and best practice.

Being an ISM centre gives you the confidence and peace of mind knowing that we adhere to the international standards and code of ethics that the Institute sets for sales training providers.

It also means that we can deliver ISM qualifications and accreditation if the needs be. All of our open courses are certificated through the ISM and those include the following: Telesales Training, Essential Selling Skills, Sales Management Training, Advanced Selling Skills and Key Account Management Training.

We’re also CPD accredited and hold an ISO 9001 certificate for the quality of our training services.

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MTD continually push the boundaries and standards within the sales industry

MTD Sales Training are always at the forefront of the latest sales strategies and techniques and have a proven track record in improving bottom line sales performance. The ISM are proud to be a partner as MTD continually push the boundaries and standards within the sales industry to the greater good of the sales profession as a whole.

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Head of Sales
The Institute of Sales Management

Sales Trainers & Team

Our team are very experienced and were top sales people in their field. We match the right trainer for your company and for what you sell.

MTD Training Process
Our team of expert sales trainers and consultants have all had distinguished careers in senior sales roles and bring with them a wealth of practical experience and industry knowledge to each course.They have all had and experienced the scars of battle so they can easily step into the shoes of your sales people.

Our Sales Training is practical, exciting and will provide your staff with “real world” solutions to the obstacles they will face back in the workplace.

At the end of the training the real work starts as your teams go back to work and start to improve the way that they sell.

Therefore, we will provide your sales staff with a lot of resources to help them implement the learning after the course.

We practice what we preach and all that we do are guided by our missions and values. Our people make the difference. Click here to meet the team.

Working With MTD

We achieve a customer satisfaction rating of 96%. We’re easy to work with and you’ll be in safe hands.

Xerox testimonial
Friends testimonial
Agreeko testimonial

Make An Enquiry

If you've got any requirements in mind please call us on 0333 320 2883 or complete our enquiry form below and we will get back to you with some options.