Objection Handling

Use These 4 Phrases When Overcoming These Objections

Usually when a prospect makes an excuse, it is because they have not been convinced that whatever you are selling to them, has sufficient benefit for them to change their mind. In order to combat this you should have included them in the solution from the very beginning. You should have been asking questions around what their current situation is,…

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“We’re Happy With Our Current Supplier”…What Now?

This is an interesting and, for some salespeople, a ‘killer’ response from a prospect when you are presenting your solutions. Your product may be the best in the market…you may have all the gizmos that impress other clients….you may have recommendations spilling out of your top pocket…..your value may be better than your competitors….. But the prospect is happy with…

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Use This Example To Nip Early Objections In The Bud

We are all used to the prospect coming up with some kind of doubt about your claims on the validity of your product, or looking for discounts on your services when you have spent a lot of time discussing them. Maybe the value hasn’t been built up yet, or they simply can’t believe your product is that good. These are…

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How To Differentiate Between An Objection & An Excuse

Many salespeople face a dilemma when they experience an objection from a customer or prospect. Lots of buyers have objections fitted into their wiring systems, so they are programmed not to go overboard with their enthusiasm for your product. They think that an objection such as price or delivery will get you to reduce the price or change delivery terms….

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5 Mistakes Salespeople Make That Attract Customer Objections

It’s not easy being in sales these days. All the pressures of hitting targets, completing your sales plans, competitive activity…it can sometimes feel as if it’s all too much. Many salespeople heap more pressure on themselves by making mistakes that actually attract objections from prospects and customers. The prospect may really want the product or service you can provide….then you…

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How To Use Silence When Answering Objections

I’m asked for phrases on how to respond to objections all the time. But one phrase you could try is by responding by saying nothing! “Your prices are too expensive” says the prospect. You respond with…… Nothing! All it will take is a nano second of silence and the prospect will feel the need to fill in the silence and they…

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3 Ways To Ensure Price Isn’t The Main Criteria For Decision Making

Many salespeople believe that their customer base revolves around the concept of price. That is, price is the be-all and end-all of their decision-making process. Certainly, if they listen to what many of their prospects say, you can understand the reasoning. Expressions like: “You’ll have to do something with your price before we can even consider this” or “What’s the…

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Is A Sales Objection An Unanswered Question?

When we ask buyers what they look for in their suppliers, we often get a response along the lines of ‘we want someone we can trust and makes us look good in some way’. This is a fairly obvious conclusion, but it begs the question ‘why don’t salespeople recognise this when in the sales process and what can they do…

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How Do You Respond To ‘Send Me More Information’?

So you’ve finally got through to the decision-maker and had some form of conversation with them. They seem interested in what you have to offer. You get a tiny thrill of excitement, as you think this could actually be a sale in the offing. Then they say those deflating words that make your heart sink. “OK send me a brochure…

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Here Is One Interesting Way To Deal With An Objection…

Often in a meeting, you’ll get to the point where the prospect brings up an objection. This is the point where the disadvantages of your solution or concerns they have about it outweigh the benefits they would get from choosing it. Many salespeople at this point would handle the objection and move on. But there’s an interesting technique that might…

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