General Sales Skills

What Are “Hot Buttons” In Sales?

  We have all heard the terminology about the so called “Hot Button.” “You have to find the prospect’s hot buttons
” “Push their hot buttons
” etc. But here is a question for you: What exactly are hot buttons? The last […]

People Love To Buy, But Hate To Be Sold

  You did everything right. You maintained an excellent prospecting track and qualified the decision maker. You got through a tough gatekeeper screen, set a good appointment, and sealed it with cement. The sales interaction was flawless; you covered every […]

The Take-Away Sale Can Be A Great Sales Closer

  For some reason, an intrinsic part of human nature is to desire that which is forbidden. It seems that whatever it is that we cannot, or should not have, are the very things we want most. Take anything, and […]

Is Selling An Art, A Practice Or A Science?

  How do you view the profession of selling? Let’s face it; selling is unlike any other business or profession in the world. I am not referring to those who do a little selling as part of their overall job […]

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