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About Sean McPheat

Hi! I'm the founder and Managing Director of MTD Sales Training - we offer sales training solutions for companies both large and small. I'm blessed to work with 25 of the most talented trainers in the UK....well, I did recruit them! ;-)

Today, we've delivered training in over 23 countries to over 2,500 different organisations and 50,000 staff.

Our clients include Xerox, Friends Provident, Starbucks, Taylor Wimpey, CISCO, Allianz and Lloyds TSB to name but a few.

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Author Archives: Sean McPheat

About Sean McPheat

Hi! I'm the founder and Managing Director of MTD Sales Training - we offer sales training solutions for companies both large and small. I'm blessed to work with 25 of the most talented trainers in the UK....well, I did recruit them! ;-) Today, we've delivered training in over 23 countries to over 2,500 different organisations and 50,000 staff. Our clients include Xerox, Friends Provident, Starbucks, Taylor Wimpey, CISCO, Allianz and Lloyds TSB to name but a few.

Post By Sean McPheat

Ways To Make Your Value Standout In The Crowd

Posted on Have Your Say: Leave a comment?

We often get asked to help salespeople craft their cold-calling script so that the recipient drools at the very thought of meeting with the salesperson and has sleepless nights waiting for the presentation that will change their lives for the better.  This utopian situation doesn’t occur very often/quite often/seldom/hardly ever/once in a blue moon/never in world history (delete [...]

Posted in Unique Selling Proposition | Tagged , , , | Leave a comment

The New Breed of Sales Person – They Don’t Actually Sell

Posted on Have Your Say: Leave a comment?

Sales. A great profession, isn’t it? The world would stop if people didn’t sell things. I love buying things. I have toys and gadgets that surround me in my business and personal life. Many of them I bought out of choice, but many of them were bought by me after I was influenced by a [...]

Posted in Sean's Thoughts | Tagged , , | Leave a comment

The Best Sales People Make Effortless Rapport, But It’s Not What You Think

Posted on Have Your Say: Leave a comment?

Building rapport is the holy grail for many sales people. They think that if the relationship is cemented before they try to pitch their product, then they stand a better chance of successful outcomes. What do most people think ‘rapport is? Most think it’s talking about the weather, some photos they see in office or how last [...]

Posted in Sales Meetings | Tagged , , | Leave a comment

7 Things Successful Sales People Never Say

Posted on Have Your Say: Leave a comment?

What’s really interesting about we humans is the fact that, even though we don’t like to admit it, we are judgmental beings. Often we don’t view ourselves as being judgmental; we consider ourselves to be realists. A situation occurs and we decide whether it is right or wrong, good or bad, black or white. Where [...]

Posted in Sales Tips | Tagged , , , | Leave a comment

The One Factor That Drives Most Buying Decisions

Posted on Have Your Say: Leave a comment?

A friend of mine recently had the need to change his company car. There was a massive choice for him in the price range that he had been given, so he had to narrow the choice down using a series of questions. Based on his chosen criteria, he judged which would be the best car [...]

Posted in Buyer Types | Tagged , , | Leave a comment