Retail Sales Training

The pricing of a retail sales course in the UK will depend on the delivery method, the number of days needed to cover the material and the number of learners involved.

Contact us to discuss pricing for your specific needs.

All our Sales Training Courses are fun and engaging. We can also develop them in a few different ways. For example, some of our retail training courses are taken in the classroom in a formal workshop environment. Other courses are conducted in each store.

We will design and deliver a course that is right for you. The courses that are run within the stores are a mixture of training “out the back” and then embedding the learning in the LIVE environment with coaching from the course leader and store manager.

All our retail training courses are highly interactive and focus on the key retail skills that you need. We focus on sales associate training as well as store manager training. At times with so many retail staff it’s not commercially viable for MTD to train everyone so what we do in this instance is deliver a train the trainer retail programme for the store managers to deliver to their retail staff.

Succeeding in retail sales is all about doing the basics extraordinarily well all the way from listening very attentively and general rapport building skills through to being able to ask quality questions and asking for the business.

Here are some quick retail selling tips:

• Be genuinely interested in helping your customer
• Ask your customer questions to find out about their requirements
• Listen very closely to their answers – they will reveal all!
• Always sell the value and the benefits of your products – not the features
• Think about cross-sells and add-on purchases that will complement the purchase
• Always ask for the business if appropriate

It’s vitally important to provide quality retail training for your people. Having provided retail sales training to thousands of retail staff around the world, the amount of money and opportunities that we have seen go to waste is astonishing.

It’s not only customer service skills that are important, each of your people need to be able to sell as well. We like to call it a sales through service approach. It’s not a hard sell. Instead, it’s having the mindset that you are going to provide an outstanding experience for your customers that will in turn lead to more sales.

From how your retail staff approach and engage with your customers through to the lasting impression they have when they leave your store, all of this and lots more besides needs to be carefully managed.

The bottom line? If you don’t look after your customers they will go elsewhere, including online stores. So you need to ensure that whilst they are there in your store that you give yourself the best possible chance of making the sale.

Yes we can. In fact, it’s one of the most popular approaches to retail sales training. Some of our clients have literally hundreds, if not thousands of retail staff. It’s just not scalable or cost effective for our team here at MTD to train them all.

Therefore, our programmes focus on providing your store managers with the essential store leadership skills, coaching, selling and training skills so they can deliver the training out to their teams.

We also help in creating the train the trainer materials and guides as well as store collateral that will help your retail sales staff.

Please contact us on 0333 320 2883 to find out more or email [email protected]