Social Selling Training Courses

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The world is changing and the way that our buyers are making their purchasing decisions are changing too.

Most of the prospects and clients that you are selling to are researching online for the products and services that they need and most of them are on LinkedIn so it makes sense that you can fully understand how to use this platform for your advantage.

Learn how to prospect and sell in the right way with the help of this 1-day Social Selling Training workshop.

You’ll go away with an arsenal of up to date techniques and strategies to make LinkedIn really work for you.

Below is some indicative content.

We can tailor this based on your requirements, adding any topics or areas in that you need.

Delivery Options

In-House Workshop

LIVE Webinar

Blended Solution

Indicative Content

Social Selling Training Course Outline

Pre-Coursework

Delegates are required to connect with the trainer prior to the session and come prepared with select information in order to update their profile.

They will be required to bring a laptop/mobile device to the session with them so that they can make updates in real-time and in the LIVE environment.

Making Your Profile Stand Out

Why use LinkedIn over other sites to build your profile?
Maximising your profile
Be easy to find and engage with through personal branding

Prospecting Through LinkedIn

How to find the right people on LinkedIn
How to communicate with your network
Maximising the use of lead generation tools
How to find new customers
How to search companies for the right people

Building Your Network

The value of networking
Generating business through networking
Using contacts to build contacts

Creating More Sales Opportunities

Joining and building groups
How to contact prospects within your groups
How your contacts can help you get more contacts
Using LinkedIn tools to dig deep and uncover new opportunities
Using LinkedIn pulse to raise your credibility
How to follow companies of interest to you
How to use advanced searches to build your network
Should I upgrade, and if so, to what level?

Workshop Summary

Key learning points
What are you going to do more of, less of, start doing and stop doing?
Creating your own unique actions to implement following this session

Want to know more?

Please speak to one of our team or use
our online form to make an enquiry

MAKE AN ENQUIRY

0333 320 2883

CPD Certificate

All of our selling skills courses and sales manager training are CPD Certified.
Each of your sales people will receive a CPD Certificate for your specific course/programme.

Clients

Here are a selection of our clients that we have delivered sales training programmes for

FAQ

Social Selling Course FAQ’s

What is social selling?

Simply put: it is the process of utilising social media channels to increase your sales by building and establishing relationships with potential prospects. This is a great way to not only close more business but to enhance your business’s visibility on social media channels.

Remember: social selling isn’t spamming people with constant messages on Linkedin. Instead, your team will learn to utilise relationship-building tactics and tools that help create meaningful connections with potential prospects. Our training can help you develop an effective strategy that meets the needs of your team, captures qualified leads, and builds relationships that last rather than having to make 100 cold calls each day to drum up business

How do you train your team to social sell?

For starters, consider enrolling your employees in a training course. Our courses provide you with the opportunity to train your team through an in-house workshop, a live webinar, or a blended approach. Through these training sessions, your team will learn how to make their profile stand out, build their network, and learn how to effectively prospect using LinkedIn.

Enrolling your team in a training session can provide your team members with the essentials needed to feel confident and maximise their prospecting efforts on social media channels.

Our training is designed to help your marketing team, sales team, and sales professionals generate new business, create new connections, and learn how to effectively use LinkedIn tools to network. Your marketing team can use this tool and technique to enhance your social media presence and your sales team can use it to help discover qualified leads and build their network.

Each of your sales professionals or marketing team members will receive a CPD certificate after they complete the training programme. The alternative to this workshop is a Telesales Training Course where sales teams will receive training on how to make cold calls.

Why do I need to train my team for social selling?

Training your team to effectively utilise social media marketing tools can help them confidently create authentic relationships with potential prospects. This is a great opportunity to teach your sales team the value of networking and how to properly use contacts to build contacts. It is also a great resource for your marketing team to learn how to market your services, establish a voice for your brand, and learn how to use tools to enhance your business’s credibility and visibility on social media channels.

What is a social selling strategy?

It is the prospecting plan you create to reach an obtainable goal. This type of strategy is created through a combination of the basics of prospecting and the unique actions you choose to put in place following the training session.

Before building your strategy consider this: what are you going to do more of, less of, start doing, and stop doing? What is currently working and what is not? A strong strategy for your business is created over time. Don’t be afraid of trial and error. At the end of every quarter, consider meeting with your team to revise your strategy and discuss what is and isn’t working. Our trainings can help you optimmise your strategy and give you the tools needed to see the results you want.

How do I start social selling and what are the benefits?

To start, you will need to optimise your Linkedin business profile and make sure a social selling strategy is set in place for your business and team. Once your team is trained and has the tools and techniques needed for success, you will want to make sure your team has a clear understanding of the objectives, the capabilities of the social media channels, and is ready to start utilising social media to get qualified leads.

One of the major benefits of this type of training is that you are providing your team with the tools needed for success. This is a training that will help maximise your visibility, build your audience, and help your sales professionals reach more prospects.

Enrolling your sales team or marketing team in a training session you can trust ensures that they are set up for success and have the confidence to start using LinkedIn tools to uncover new opportunities that will help them grow. After the training, your team will leave with an arsenal of up-to-date techniques and strategies they can start implementing today.

Can you tailor our training to meet our company’s needs?

Want to know more?

Please speak to one of our team or use
our online form to make an enquiry

MAKE AN ENQUIRY

0333 320 2883

If you want to learn what selling skills you need to improve then please take our 64 question training needs analysis – SalesDNA Skills Audit.

You will be asked questions about your sales technique, your products and services knowledge, the sales process, your sales strategy, how you prospect and everything else that makes up an effective sales professional.

You’ll receive a personalised 19-page report with some recommendations on what you need to improve.

Over 10,000 sales professionals from all over world have benefited from the output of the report and are now having better sales conversations and are closing more business because of it.

The analysis is free. Please click below to begin the test.

Sales person on a laptop taking an online sales course

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In-House Examples

COURSE EXAMPLES

Topic & Content Ideas
For Your Course

All of our in-house training courses are created around your exact requirements. Below are some courses with example content to give you some ideas of topics. We can mix and match topics and courses to deliver exactly what you need.