Sales Blog

  Most sales training fails because it starts with topics, not problems. Teams say, “We need negotiation training,” or “Let’s do something on prospecting.” But that’s not strategy, that’s guessing. If you want sales training that improves results, you need […]

  If you can’t prove it works, you can’t defend the budget. That’s the harsh truth about sales training in today’s world. Budgets are tight, scrutiny is high, and leadership teams expect data. “Our team loved it” doesn’t cut it […]

  What are the sales trends for 2026? Sales is changing faster than most teams realise. Some of the shifts have been building quietly for years. Others have accelerated because technology has reshaped how buyers behave. But one thing is […]

  Most sales training doesn’t fail because salespeople aren’t interested. It fails because it’s treated like an event instead of a process. A two-day workshop can spark motivation, but motivation doesn’t close deals. Behaviour does. Since 2001, MTD Sales Training […]

  Choosing a sales training provider isn’t hard. Choosing one that changes performance is. Most sales training fails not because the content is poor, but because it’s a bad fit for the business. Wrong approach, wrong level, wrong focus. The […]

  Most companies don’t struggle because they lack sales training. They struggle because they picked the wrong provider. The UK sales training market is packed with big promises, instant results, record conversions, and high-performing teams by Friday. But when the […]

  The best sales podcasts that made this list include Sales Gravy, Make It Happen Mondays, Sales Babble and The Sales Evangelist.  In total we’ve listed 39 of the very best sales podcasts which cover a wide variety of topics […]

Buyer’s remorse is a feeling of anxiety, regret or guilt after making a large purchase such as a car or a house. It’s linked to cognitive dissonance which means a person experiences mind clashes with their expectations or other choices […]

  Last week at the National Sales Conference, I was officially named the #1 Sales Influencer in the UK as part of the Top 100 Sales Influencers Index 2025. Not bad for a lad who started his career working in […]

  AI in sales uses artificial intelligence for lead generation, prospecting, personalised interactions, task automation, forecasting and content creation. It can personalise interactions on the sales reps behalf to free them up for higher value activities. There are numerous AI […]

  Cold outreach is the process of reaching out to potential customers or partners who have no prior relationship with you or your business. It’s usually done through email, LinkedIn, or phone, and the goal is simple: introduce what you […]

  Your sales pitch might be holding you back, especially if it hasn’t changed in years. Today’s buyers are sharper, better informed, and less patient with anything that sounds generic or self-focused. If your message isn’t landing, it’s time for […]

  Nobody likes being ghosted — which is why knowing how to help prospects avoid ghosting you is essential. The switch from enthusiasm and promise to silence, with no explanation of what went wrong, can be disheartening. When it keeps […]

Creating urgency in sales is essential for driving results and closing deals effectively and efficiently. However, balancing this sense of urgency with a client’s comfort and sense of trust is crucial for building long-term relationships. We specialise in sales training […]

Price matching requests can be a daunting challenge for any salesperson, especially when commission is tied to the value of the sale. However, these requests don’t have to undermine your confidence. With effective sales training, your team can turn price […]