Don’t Puke Over Me Please!

Written by Sean McPheat | Linkedin thumb

12 March, 2008

Businessman with thumbs downI’ve just got to tell you about two of the worst examples of selling that I have come across in a long time!

Poor Example # 1

“The Garden Centre Waffler”

My wife and I were looking around a garden centre when we were admiring a garden table and chairs for our patio. We have literally just walked up to and said to each “this is nice” when a sales person pounced! He then went on to talk about the features and benefits of the product for the next 5 minutes solid, I’m not joking here, 5 minutes of waffle! “It’s £1,495 and it’s got this and that, it’s made out of this wood and has a 5 year warranty”.

He went on and on and on and …..

At the end I said “Thanks for all of that but we have already got this table” (Sorry, me playing devils advocate. We hadn’t really) “You’ve just wasted 5 minutes when you could be selling to someone who needs it. Qualify me first and then ask questions”

All in all we must have spoke no less than 5% of the time and he never asked me one question. Not one!

Learn from that sales lesson and please do not just show up and throw up over me!

TIME OUT TIME OUT TIME OUT

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TIME OUT TIME OUT TIME OUT

Poor Example # 2

“The Business Development Manager Jinx!”

So there I am, interviewing for a BDM role.

“If they can’t sell me at an interview, they’ve got not chance out there in the real world!” I thinking to myself.

This is a funny story…

Jo (name changed to protect the innocent actually said this to me):

“Well, I started my employment in 1988 where I was Junior Sales Assistant with XYZ but they went bust in 1991 so I moved to ABC company and worked there as a Business Development Manager for 7 years until they had to call in the receivers. I moved across to Peugoet then in 1998 and worked there until 2004 before being made redundant and in the last two years I have held 2 sales positions”

My reply:

“So every company who you have worked for has gone bust right?”

Yeah, like I was going to employ that lady! There would be no more sales tips like these in 6 months time!

Honesty is one thing and I applaud her for that but “selling her skills” in that way was awful!

Next!

Happy selling and make sure you do not make the same mistakes that I mentioned above!

Sean

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